In early August 2006 Marvel, Acer and AMD awarded its’ partners a trip to Budapest to the Hungarian Grand Prix F1 racing. The trip participants were selected according to the results of marketing programs on Acer LCD monitors and AMD microprocessors launched in spring 2007.
About 20 participants, among them dealers from different Russian cities (Yekaterinburg, Kirov, Moscow, Novosibirsk, Perm, Rostov-on-Don and St.-Petersburg), Acer and AMD managers and heads of Marvel divisions enjoyed the world famous race in the capital of Hungary.
The Marvel group particularly loved the performance of the Ferrari team sponsored by Acer and AMD.
Participants stayed at the Danubius Health Spa Resort Margitsziget 4 * which is famous for its’ thermal and radonic springs. They could not only appreciate the fascination of the unusual race that took place in the rain but also to learn more about the culture and history of the Magyars’ country. Visitors from Russia tasted the dishes of the national cuisine and well-known Hungarian wines in ancient cellars.
According to Sergey Patskevich, Marvel marketing director, this trip contributed not only to the development of Acer and AMD businesses but also allowed to establish contacts with the dealers and to enjoy the course of the world-known sports competition.