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25 march 2010

HTC and Marvel have summarized their work and outlined the plans for 2010

HTC was founded in Taiwan in 1997.
It is a technology leader. Its innovations are: the first communicator with color display based on Windows Mobile, and the first Android-based communicator, the first WiMax device, the first communicator with capacitive touchscreen based on the Windows Mobile platform. According to Microsoft, HTC produces 80% of Windows Mobile devices.
For the moment, HTC is selling six devices: four devices based on the Windows Phone platform (HTC Touch2, HTC Diamond2, HTC Touch Pro2, HTC HD2) and two Android-based ones (HTC Tattoo, HTC Hero). Soon, new models will enter the Russian market: communicators HTC Desire and HTC Legend (Android-based), HTC HD mini (based on Windows Phone), touchphone HTC Smart (based on Brew Mobile Platform) and HTC Snap smartphone with keyboard (based on Windows). HTC has a strong position on the Russian market and is planning to enter CIS markets such as Kazakhstan, Belorussia, Armenia, Azerbaijan this year.
Andrey Kormiltsev, HTC head in Russia and CIS, said: HTC smartphones offer a lot of innovative solutions for their users. Now the HTC market share is growing. We are planning to increase our market share in CIS.
Marvel Distribution is one of HTC partners. Marvel Distribution has been working with HTC since 2005. This company supplies HTC devices to Russia and is HTC's exclusive distributor in Kazakhstan.
“Marvel’s main advantages are the following: we have been working in the Russian market for 19 years, we have been selling mobile devices for 14 years, and we have also been selling such devices as smartphones and communicators for five years. We are planning to continue working with HTC in Russia and CIS”, – reported Sergey Patskevich, Marvel’s Marketing Vice President, Director of the Components, Peripherals, Digital Equipment and Mobile Devices Department. “The Distributor’s partners like HTC mobile devices,” – added Patskevich. For the recent four years Marvel Distribution has been actively promoting HTC products in Russia. For that, Marvel held 29 events in our country: 25 seminars in Russian cities (Vladivostok, Ekaterinburg, Izhevsk, Yoshkar-Ola, Kazan, Krasnodar, Krasnoyarsk, Nizhny Novgorod, Novosibirsk, Omsk, Perm, Rostov-on-Don, Samara, St. Petersburg, Tyumen, and Khabarovsk) as well as for conferences with partners in Vladivostok, Irkutsk, Kazan, and Khabarovsk.
Marvel's partners who purchase HTC devices together with the vendor and distributor have got involved in five Marvel's overseas dealer academies: in Bali, London, in Turkey, Sri Lanka, and Japan. In 2009, Marvel Distribution held seven HTC webinars.
As a result of Marvel's marketing events, HTC devices were bought by 419 dealers in 67 Russian cities and HTC was ranked fourth in the product line of the distributor. If compared with the first year of collaboration, 2006, the sales volume of HTC devices in Marvel increased 4,5-fold.
Summarizing the 2009 results, the group of mobile devices has made up 30,2% of the total sales volume, and HTC mobile devices rank second in the sales volume of Marvel's Components, Peripherals, Digital Equipment and Mobile Devices Department. HTC makes up 4,6% of the distributor’s total sales volume.
HTC mobile devices are in great demand among Marvel's partners: the share of devices sold to carries is 29,2%, the share of computer retail is 21,4%, while the federal retail is ranked third with its 15,1%.
Following the 2009 results, HTC has acknowledged Marvel as the best distributor of HTC corporate solutions.

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